The Swedish Peoples’ Party (Sfp) has set a goal of increasing its number of votes by at least one thousand in the autumn’s municipal elections (when compared to those of 4 years ago).
Sfp is hoping it can offer 1 500 candidates of which half should be women and with an increased number of young people and recent immigrants to Finland than in its previous election campaigns.
According to party chairman Stefan Wallin, this year’s election will be particularly challenging for Sfp as many municipalities are merging creating an unpredictable and new dynamic in many localities.
Some municipalities that are merging with Finnish language dominated neighbours will present a particular challenge for Sfp with the number of Swedish speakers decreasing as a proportion. It will be vital for Sfp to mobilise its electorate to enable Swedish speakers to maintain their representation in municipal councils and governments at the same level.
Sfp has announced that its election theme will be fairness and equality. According to Sfp, individuals must have the right to be treated equally and fairly by all authorities regardless of their background or linguistic group. Municipalities should also be treated fairly by the state, which appears to be a clear reference to the Sibbo drama where the views of Sibbo’s inhabitants were overridden by Helsinki and the central government.
UPDATE Wednesday 16.27
It seems the association for Fair Trade which also uses the term Fairness in its campaigning is unhappy with Sfp’s usage of the same term.
Sfp has designed a campaign logo, a Fairness label/stamp design. Party secretary Ulla Achrén said that Sfp would be a party of fairness, with candidates standing for fairness and for policies of fairness.
Janne Sivonen who is the communications director at Association of the Advancement of Fair Trade in Finland was disappointed at this news, he told Svensk presstjänst: “This is certainly to mislead consumers. The ‘Fair Trade mark’ is a registered trademark in Europe and a guarantee that a product meets international fair trade criteria. Sfp has not asked us for permission to use the slogan. We will be discussing this matter with them.”