tv-nytt-studio

The budget of Finland’s national public service broadcaster Yle is again under pressure.  Because of an unexpectedly low increase in the television licence fee (which all households owning a TV must pay in Finland), Yle is facing a budget shortfall of around 31 million euros.  In order to save money, the idea of closing down one or two of the company’s four television channels has been floated. The Finnish-language cultural and educational TV channel Yle Teema and, more notably, the Swedish-language channel FST5 are under threat.

Speaking today, Yle’s managing director Mikael Jungner said he could not guarantee that FST5 would continue as a channel in its own right but did say that Swedish-language programmes would continue to exist in prime time in the future. This seems to point the way backwards to the period pre-2007, when Swedish-language programmes from FST (Finlands Svenska Television) were broadcast in blocks on the two main (Finnish language) Yle channels, TV1 and TV2.

A step backwards hardly seems the right way to go. Finland has only one Swedish language channel, FST5. To lose it thus would be highly disproportionate compared to the loss of one Finnish language TV channel. There is no opportunity for commercial actors to succeed in providing Swedish television programmes produced in Finland.  It’s also important to note that FST5 is, in many ways, more equalitarian in its outreach across the language barrier than other channels. FST5 subtitles all of its programmes in Finnish (with the exception of news bulletins), so they are accessible to the non-Swedish speaking Finnish language speakers. Few to no programmes are subtitled in Swedish on Yle’s Finnish-language channels. Indeed, FST’s flagship programmes such as the lifestyle show Strömsö and the talk show Bettina S clearly attract a large Finnish-speaking audience, as shown in ratings and in comments to their websites. One must also wonder how likely it really is that the Finnish-speaking Yle viewer would once again accept huge interruptions into the hours of Finnish-language content for FST to be given time to broadcast – especially now that he or she is now used to uninterrupted Finnish programming on Yle’s flagship channels.

For many Swedish-speaking Finns, especially those with poor or no command of Finnish, FST5 is the only television channel that presents the world from their point of view. If it closes, Sweden’s television channels will only grow in popularity (at least amongst those who can afford to subscribe to them – which brings up another issue, why in the EU free market does one have to pay to see a neighbour country’s “free” TV) and that will mean a large number of Swedish-speaking Finns will be come disconnected with their homeland. FST is particularly important for young children, for it is only on FST that they can watch children’s TV programmes presented in Finland-Swedish, where they will see children’s TV directed at them. Sweden is, after all, a foreign country. I can’t imagine that British parents would be happy if the only children’s TV on offer to their offspring was American.

Yle clearly must save money. It is being forced to by economics. But, the government could and should step in. We have a quite crazy situation in which the TV distribution technology (transmitters etc) was sold off to foreign ownership in the form of Digita. This company now makes a huge profit in effectively overcharging Yle and others for the distribution of their channels. If the distribution function had remained in public hands, it’s likely Yle would not be facing the difficult decision to have to cut costs from its core activity – the programme budget.

Picture: FST5’s news studio, home of the main TV-nytt news bulletins.